While the unprecedented wildfires of the summer may be a distant memory for many, Canadian Western Bank (CWB) has seen the after-shocks of the disaster amongst clients they serve and have committed to supporting those affected with a $10,000 donation to the United for BC Wildfire Recovery Fund to bolster mental health supports.


“Al though the smoke has cleared, the adverse emotional and economic impressions continue to affect our community and so we want to contribute to efforts to support our neighbours,” says Romi Arora, CWB’s assistant vice president and branch manager based in Kamloops.

In response to the wildfires throughout the province, United Way immediately launched the “United for BC Wildfire Recovery” campaign to raise funds to address important social needs like finding permanent housing, food assistance, trauma and mental health supports, and rebuilding social infrastructure.

“During and after a disaster, we work to identify gaps and ensure every effort is made to coordinate and utilize existing resources. In the case that additional resources are required, we will use this fund to put towards engaging and helping those with mental health issues,” notes Danalee Baker, United Way TNC Executive Director.

This will come in the form of training, events and programming for those most vulnerable including children, seniors and those who are isolated in the region such as farmers and ranchers.


“We are confident that United Way can and will provide ongoing support in recovery response and supporting mental health,” says Arora. “We’re pleased to have a strong, connected organization like our local United Way to support our community in the recovery process, and are thankful that these meaningful programs and services are available to those that need them.”